Julia Vashneva, the Semalt Senior Customer Success Manager, shares her experience of how she firstly faced with Russian spam.
The spammers are active again, and we should take measures to get rid of them. When Russian spam traffic hit my website, I decided to dig more and was surprised to see that a new spammer was trying to distort my Google Analytics data. First of all, I checked the referral traffic to get known why my website receives lots of traffic from Russia. I found the culprit in no time and decided to take measures. The Russian spammer had come from the following site: forum.topic darodar.com.
When I opened this link and followed a couple of posts, I found that a lot of spammers were discussing the ways to destroy websites. This link redirected me to shopping sites like eBay.com, Amazon.com, and Alibaba.com. I failed to understand what spammers were trying to do, but eventually, I came to know that they were trying to trick me so that I could buy something from their links. Then I examined my page report and discovered that one of the pages was not hosted on my website. I was surprised to know that the same page’s link was present on the sites of all of my clients. Please note that you will find this page in the Page Title reports as the hackers and spammers use the URL “/” to fool your social media profiles and websites.
The spammers were trying to send the same data to all of the Google Analytics accounts. And now, it is easier for you to find that link and block it in your Google Analytics dashboard. You just need the data analytics code and the UA number of your account, which are available on the internet free of cost. The code and account number can be used to block the spammer’s site. Make sure its data is not recorded in their Google Analytics account. Instead, it should be recorded in your Google Analytics account. Simple automation might product the analytics account number for every Google Analytics account. Thus, you can have an idea of the ubiquitous nature of the attacks. I’d checked everything to know if it’s just a problem of Google Analytics as some individuals claimed that it is legitimate traffic. I am currently running Webtrends analytics on a few of my sites and the Google Analytics account. Webtrends does not say anything about referral spam and fake traffic, so my conclusion that it is an attack on the Google Analytics. I suspect that they do so to trick the innocent Google Analytics users so that more and more people can shop from their affiliate links.
How to stop them?
Unfortunately, it is not possible to stop them altogether. As the data created is not hosted on your server, there is no way to get rid of these spammers. But you can eliminate the data from the Google Analytics, making sure that your statistics match the real performance.
The easiest way to prevent the Russian spammers and traffic from their referral programs is by creating filters in your Google Analytics account. Go to the admin section and click on the filters option. You should make sure that you have used the “filtered” view, where you will have to add new filters. Create some filters and exclude the referral traffic to a hostname (co.lumb.co). Don’t forget to verify the filter before saving the changed.
I hope these instructions will benefit you and your website to a great extent. If you have been affected by the significant number of spam, you should connect with an IT expert and resolve your issue as soon as possible.